Business School of Marketing and Innovations

Business School of Marketing and Innovations (BSMI) is a private training school in Yerevan built around marketing courses rather than a degree program. It describes itself as the first school in Armenia dedicated specifically to marketing, with courses it says are built on methodology drawn from international companies for people aiming to specialize in the field and move toward a job offer.

The school's own materials claim more than 2,000 graduates it says hold stable jobs, and a methodology it says is applied in over 10 countries — figures that come from BSMI itself, not an outside source. Courses advertised on its site include a three-day program on presenting a single product to different generational audiences, and training aimed at social media marketing.

The school is led by founder Anna-Marie Sargsyan. Contact is available by phone, email, or through its website.

BSMI is located in Yerevan, about 1 km north-northwest of central Yerevan.