ONEArmenia

ONEArmenia is a Yerevan-based group behind 2492 Travel, a responsible-tourism brand it created to build experience-based trips in rural parts of the country. The stated aim is to shift Armenia's tourism industry so rural communities see more of the benefit, with a longer-term goal of making Armenia the top destination in the South Caucasus.

The group frames its work around experiential travel — trips built on doing and learning rather than standard sightseeing. It states that 66% of profit from these experiences stays in local communities, against 20-33% for other tourism models.

Those are the organization's own figures, not independently verified here.

ONEArmenia is based in Yerevan, about 2 km south of the city center in a straight line.